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	<title>The Ideas Machine &#187; google</title>
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		<title>Nooglers and Googlers</title>
		<link>https://the-ideas-machine.co.uk/nooglers-and-googlers/</link>
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		<pubDate>Fri, 12 Jun 2015 11:58:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Innovation]]></category>
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		<description><![CDATA[Imagine loving your job enough to wear a hat like this during your induction ? The Ideas Machine went to Google HQ at Mountain View and we saw some pretty [&#8230;]]]></description>
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		<title>Future of retail: Tech enhances real world experiences</title>
		<link>https://the-ideas-machine.co.uk/future-of-retail-tech-enhances-real-world-experiences/</link>
		<comments>https://the-ideas-machine.co.uk/future-of-retail-tech-enhances-real-world-experiences/#comments</comments>
		<pubDate>Wed, 24 Dec 2014 15:26:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[augmented reality]]></category>
		<category><![CDATA[Customer experience]]></category>
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		<description><![CDATA[Great article from the ever reliable blog PSFK, Ray Velez of Razorfish on the ways retailers are using digtial tech to enhance real world shopping experiences. We at The Ideas Machine [&#8230;]]]></description>
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		<title>Why celebrating failure is important for innovation</title>
		<link>https://the-ideas-machine.co.uk/why-celebrating-failure-is-important-for-innovation/</link>
		<comments>https://the-ideas-machine.co.uk/why-celebrating-failure-is-important-for-innovation/#comments</comments>
		<pubDate>Sun, 26 Jan 2014 17:57:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[failure and innovation]]></category>
		<category><![CDATA[Fast Company]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google X]]></category>
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		<category><![CDATA[james dyson]]></category>

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		<description><![CDATA[So the blogosphere is all over GoogleX, the skunkworks &#8216;hub&#8217; where only the most intractable and real problems make the cut for an ambitions group of moon-seekers &#8211; and a [&#8230;]]]></description>
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