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	<title>The Ideas Machine &#187; Customer Experience</title>
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	<link>https://the-ideas-machine.co.uk</link>
	<description>Innovation &#38; Strategy</description>
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		<title>Future of retail: Tech enhances real world experiences</title>
		<link>https://the-ideas-machine.co.uk/future-of-retail-tech-enhances-real-world-experiences/</link>
		<comments>https://the-ideas-machine.co.uk/future-of-retail-tech-enhances-real-world-experiences/#comments</comments>
		<pubDate>Wed, 24 Dec 2014 15:26:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[augmented reality]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Magic Leap]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[retail innovation]]></category>
		<category><![CDATA[TechCrunch]]></category>
		<category><![CDATA[the ideas machine]]></category>

		<guid isPermaLink="false">http://the-ideas-machine.co.uk/?p=429</guid>
		<description><![CDATA[Great article from the ever reliable blog PSFK, Ray Velez of Razorfish on the ways retailers are using digtial tech to enhance real world shopping experiences. We at The Ideas Machine [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/future-of-retail-tech-enhances-real-world-experiences/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Retail Innovation at its Best</title>
		<link>https://the-ideas-machine.co.uk/retail-innovation-at-its-best/</link>
		<comments>https://the-ideas-machine.co.uk/retail-innovation-at-its-best/#comments</comments>
		<pubDate>Mon, 05 May 2014 10:36:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[C&A]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[retail innovation]]></category>

		<guid isPermaLink="false">http://the-ideas-machine.co.uk/?p=354</guid>
		<description><![CDATA[Check out this great example of the online &#38; in-store worlds merging. C&#38;A use mini screens on clothing hangers to display real time Facebook &#8216;likes&#8217; for products. The hope is [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/retail-innovation-at-its-best/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Few Tiny Rooms in London rated in Top 3 on Tripadvisor</title>
		<link>https://the-ideas-machine.co.uk/three-tiny-rooms-top-3-london-attractions-on-tripadvisor/</link>
		<comments>https://the-ideas-machine.co.uk/three-tiny-rooms-top-3-london-attractions-on-tripadvisor/#comments</comments>
		<pubDate>Fri, 04 Apr 2014 10:41:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Hint Hunt]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Tripadvisor]]></category>

		<guid isPermaLink="false">http://the-ideas-machine.co.uk/?p=339</guid>
		<description><![CDATA[London has literally hundreds of thousands of options for tourists, visitors. So what do you think the world&#8217;s biggest peer review network Trip Advisor rates regularly in the top 3 [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/three-tiny-rooms-top-3-london-attractions-on-tripadvisor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Beacon Revolution Led by Retailers</title>
		<link>https://the-ideas-machine.co.uk/the-beacon-revolution-will-led-by-retailers/</link>
		<comments>https://the-ideas-machine.co.uk/the-beacon-revolution-will-led-by-retailers/#comments</comments>
		<pubDate>Tue, 04 Mar 2014 12:46:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[Beacon]]></category>
		<category><![CDATA[iBeacon]]></category>
		<category><![CDATA[in-store shopper experience]]></category>
		<category><![CDATA[retail innovation]]></category>
		<category><![CDATA[wireless device]]></category>

		<guid isPermaLink="false">http://the-ideas-machine.co.uk/?p=329</guid>
		<description><![CDATA[Beacons and iBeacon are set to change the way we shop ( again).  These low-cost bluetooth devices offer retailers the opportunity to connect with customers in-store, deliver contact-less payment and [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/the-beacon-revolution-will-led-by-retailers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Secret to Successful Omnichannel Retailing</title>
		<link>https://the-ideas-machine.co.uk/the-secret-to-successful-omnichannel-retailing/</link>
		<comments>https://the-ideas-machine.co.uk/the-secret-to-successful-omnichannel-retailing/#comments</comments>
		<pubDate>Thu, 20 Feb 2014 14:31:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[digital transition]]></category>
		<category><![CDATA[eBay]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[instore innovation]]></category>
		<category><![CDATA[omnichannel retailing]]></category>
		<category><![CDATA[online retailer]]></category>
		<category><![CDATA[Redlaser]]></category>
		<category><![CDATA[retail insight]]></category>
		<category><![CDATA[retailer digital transition]]></category>
		<category><![CDATA[retailer innovation]]></category>
		<category><![CDATA[smartphones instore]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=180</guid>
		<description><![CDATA[Retailers&#8217; worst fear is customers coming in store to browse, touch, feel and try, then leaving to go price hunting online &#8211; ultimately buying from an online retail competitor.  Worse, [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/the-secret-to-successful-omnichannel-retailing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>I want shoes as well as movies &#039;On Demand&#039;</title>
		<link>https://the-ideas-machine.co.uk/i-want-shoes-as-well-as-movies-on-demand/</link>
		<comments>https://the-ideas-machine.co.uk/i-want-shoes-as-well-as-movies-on-demand/#comments</comments>
		<pubDate>Wed, 05 Feb 2014 09:04:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[3D printing]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customise]]></category>
		<category><![CDATA[Customize]]></category>
		<category><![CDATA[mass customisation]]></category>
		<category><![CDATA[NIKE ID]]></category>
		<category><![CDATA[on demand]]></category>
		<category><![CDATA[online retail]]></category>
		<category><![CDATA[personalisation]]></category>
		<category><![CDATA[retail revolution]]></category>
		<category><![CDATA[Shoe of Prey]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=176</guid>
		<description><![CDATA[Shoes made-to-measure were once the preserve of the rich and famous, or the unfortunate necessity for those with unusual shaped and sized feet. Not any more, mass customisation means we [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/i-want-shoes-as-well-as-movies-on-demand/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Shoppers want seamless online -instore shopping experiences</title>
		<link>https://the-ideas-machine.co.uk/shoppers-want-seamless-online-instore-shopping-experiences/</link>
		<comments>https://the-ideas-machine.co.uk/shoppers-want-seamless-online-instore-shopping-experiences/#comments</comments>
		<pubDate>Tue, 04 Feb 2014 08:45:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[Accenture]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer relationship management]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[online retail]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=202</guid>
		<description><![CDATA[A new study by management consultancy firm Accenture finds more US shoppers &#8216;webrooming&#8217; than &#8216;showrooming&#8217; in their hunt for products to buy. But it&#8217;s not all bad news for traditional [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/shoppers-want-seamless-online-instore-shopping-experiences/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Betabrand gets amazing customer engagement</title>
		<link>https://the-ideas-machine.co.uk/how-betabrand-gets-amazing-customer-engagement/</link>
		<comments>https://the-ideas-machine.co.uk/how-betabrand-gets-amazing-customer-engagement/#comments</comments>
		<pubDate>Sat, 01 Feb 2014 11:42:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Betabrand]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[example innovation online retail]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[online retailer innovation]]></category>
		<category><![CDATA[US retailer innovation]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=170</guid>
		<description><![CDATA[Love this!  US online clothing retailer Betabrand offers instant discounts to customers in return for their pictures  in Betabrand clothes and accessories, simple enough &#8211; This example gets it right [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/how-betabrand-gets-amazing-customer-engagement/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Innovate with Pubic Hair: American Apparel</title>
		<link>https://the-ideas-machine.co.uk/how-to-innovate-with-pubic-hair-american-apparel/</link>
		<comments>https://the-ideas-machine.co.uk/how-to-innovate-with-pubic-hair-american-apparel/#comments</comments>
		<pubDate>Sun, 26 Jan 2014 21:34:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[american apparel]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[pubic hair stunt]]></category>
		<category><![CDATA[retailer innovation]]></category>
		<category><![CDATA[shocking window display]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=166</guid>
		<description><![CDATA[It would be churlish not to comment on US clothing retailer American Apparel &#8216;s decision to &#8216;shock&#8217; using mannequins with full pubic hair. Seen here sporting a rather large &#8216;bush&#8217; [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/how-to-innovate-with-pubic-hair-american-apparel/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Amazing logistics lessons from Mumbai Dabawallahs</title>
		<link>https://the-ideas-machine.co.uk/amazing-logistics-lessons-from-mumbai-dabawallahs/</link>
		<comments>https://the-ideas-machine.co.uk/amazing-logistics-lessons-from-mumbai-dabawallahs/#comments</comments>
		<pubDate>Tue, 10 Dec 2013 20:32:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Retail Innovation]]></category>
		<category><![CDATA[dabawalla]]></category>
		<category><![CDATA[dabawallah]]></category>
		<category><![CDATA[Dr Pawan Agrawal]]></category>
		<category><![CDATA[indian innovation lessons]]></category>
		<category><![CDATA[innovation processes]]></category>
		<category><![CDATA[innovation stories]]></category>
		<category><![CDATA[logistics]]></category>
		<category><![CDATA[Mumbai delivery boys]]></category>
		<category><![CDATA[TED]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=158</guid>
		<description><![CDATA[An incredible logistics story from Mumbai&#8217;s legendary Dabawallahs. In his TED talk Dr Pawan Agrawal explains how this Indian group rivals the likes of DHL &#8230;..many hail from the same [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/amazing-logistics-lessons-from-mumbai-dabawallahs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Customer Relationship Management &#8211; remember me When It Matters</title>
		<link>https://the-ideas-machine.co.uk/customer-relationship-management-remember-me-when-it-matters/</link>
		<comments>https://the-ideas-machine.co.uk/customer-relationship-management-remember-me-when-it-matters/#comments</comments>
		<pubDate>Wed, 03 Jul 2013 07:22:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Customer]]></category>
		<category><![CDATA[Customer relationship management]]></category>
		<category><![CDATA[customer service]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=70</guid>
		<description><![CDATA[I used to live abroad and came back to the UK looking for lovely things and experiences to remind me of home. A kind of &#8216;Brit-fix&#8217;. One of these was [&#8230;]]]></description>
		<wfw:commentRss>https://the-ideas-machine.co.uk/customer-relationship-management-remember-me-when-it-matters/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Business, Brands and the Blindingly Obvious: Bank gets it wrong</title>
		<link>https://the-ideas-machine.co.uk/business-brands-and-the-blindingly-obvious-bank-gets-it-wrong/</link>
		<comments>https://the-ideas-machine.co.uk/business-brands-and-the-blindingly-obvious-bank-gets-it-wrong/#comments</comments>
		<pubDate>Mon, 01 Jul 2013 10:40:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Banking]]></category>
		<category><![CDATA[current accounts]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[insight]]></category>

		<guid isPermaLink="false">http://vmirauer.wordpress.com/?p=26</guid>
		<description><![CDATA[After years working on the biggest brands out there, I am still shocked at the number of times  &#8216;innovation&#8217; actually boils down to the blindingly obvious. Let me give you [&#8230;]]]></description>
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