Built in Obsolescence
So according to trend hunters PSFK these rubber Italian Sunglasses will last forever ( or at least they won’t break when you sit on them). Silly colours and a bit […]
Menstrual Marketing- true genius
This ad from Helloflo, entitled First Moon Party is rare in being based on insight, executed with humour and gentleness, and relevant across at least two generations. It is singly […]
Top 5 Successful Innovation Behaviours
The Ideas Machine team has worked on hundreds of innovation projects over the years and we’ve seen how thousands of different people approach innovation. Here’s our top 5 list of successful […]
Suzuki Method: Inspiration to change how we work ?
Japanese Violinist Dr Suzuki created a new way for children worldwide to learn music. He believed that studying music leads to a more enriched life. His methods are not about creating child […]
Retail Innovation at its Best
Check out this great example of the online & in-store worlds merging. C&A use mini screens on clothing hangers to display real time Facebook ‘likes’ for products. The hope is […]
The Future of Pizza is Awesome
Unbelievable graphics of a couple choosing and ordering pizza… Nice find Futurescope. We love this touchscreen innovation, good enough to eat.
Dogs & Cats Takeover Snapchat
We love it when the socio-sphere comes a little closer to the real world. Digi-land is a place where we often find ourselves in a Dorothy-like tornado of hashtags, bitly […]
A Few Tiny Rooms in London rated in Top 3 on Tripadvisor
London has literally hundreds of thousands of options for tourists, visitors. So what do you think the world’s biggest peer review network Trip Advisor rates regularly in the top 3 […]
Why did TV become so judgemental ?
TV schedules in the UK and the US are plagued by judgement sickness. What do we mean by that ? We’re talking about the endless TV programmes where budding amateurs […]
How Ideas Spread- the New Science of 'Social Physics'
Ever wondered why some ideas spread and others don’t ? Well MIT Professor Alex ‘Sandy’ Pentland’s new book “Social Physics: How Good Ideas Spread — The Lessons from a New Science,” […]
The Beacon Revolution Led by Retailers
Beacons and iBeacon are set to change the way we shop ( again). These low-cost bluetooth devices offer retailers the opportunity to connect with customers in-store, deliver contact-less payment and […]
Risky Guerrilla Marketing
Would you be brave enough to advertise your job seeking site like this ? The secret to great guerrilla marketing lies in the PR value of it’s pick up, this […]